Ever wonder what popular vlogger told me to marry my Nikon D7000 (that I hardly use)? It was Jason Lanier, the regular Sony worshipper. I do not think I have ever seen a person so obsessed with being a gear whore in my life. He does not use the gear; the gear uses him. We call these people the infamous Sony Snobs.
Before I get into this, let me be very clear: he is a very talented photographer and does make amazing pictures. He is also a master at using lighting. I use to (and still do at times) watch his videos just to see the amazing images he puts together. I really did enjoy his older videos when he was using the Nikon D800 too.
The problem is not his craft; that is solid. The problem is first his obsession with a tool to do the craft and secondly, his ego is out of control. That is what concerns me. Truth be told, I kinda liked the guy at one point. I didn’t like him well enough to pay $600 for his photowalks, but I did like him nevertheless.
One thing that bothers me is anyone that disagrees with him, he lashes out at. This includes people like Jared Polin, one of the world’s most respected photographers.
Jason Lanier is a paid hack by Sony
If you watch any of the videos, you will notice he pimps Sony like crazy. He is also a Sony Artisan of Imagery. It is something that Sony gives out to professional photographer in exchange for being a sony snob and a gear whore. There is more to it but that is basically how it works. If you notice, since he took the “honor,” he has nothing but praise for every single move Sony makes.
I was interested in it all because about the same time, I was playing around with Sony mirrorless cameras too. I had picked up the Sony A6000 and even got a Sony A7 to try and see if making the switch would be worth it. I ended up selling all my Sony gear. Here is 10 reasons I sold my Sony.
I think when photographers start being ambassadors for brands, they start being whores. I had the chance to a Representative for a gear company in the Philippines and I was asked by Nikon Philippines to do some stuff. In both cases, I basically gave them the middle finger. I could not be without bias and also be a partner in a project.
A recent video I saw was him pimping the world’s most over-rated camera, the Sony A7rII, as the world’s best. I am sure any camera is great when you have Nikon’s holy trinity in front of it! Sony still have a “Lensgate” problem but don’t tell Jason Lanier that…. he won’t believe you.
What concerns is when people like him put more attention on the camera they use than the image they capture. I have seen some of the world’s greatest photographers’ bodies. Why is it only Sony snobs point out it was shot on a Sony mirrorless camera. Nikon and Canon boys don’t seem to do it…. only Sony snobs.
I think it is sad really.
It just takes away from what Jason could offer to the photography community. He has some real skill when it comes to building an image with lighting. I am not talking about pimping Rotolight either. I am talking about actually helping people build an image with lighting that an average photographer can afford.
That means using the cheapest stuff on the market, Jason. I did my first portrait shoot with my desk lamp and wax paper to soft it. That was a $3.25 budget shoot. Believe it or not, this is what non-professional have to spend or close to it. Few are throwing down $500 on one light. It does not matter how awesome they are.
Doing videos about how to build lighting and even some Lightroom tutorials would do far more for the photography community than pimping a Sony camera out and trying to whore for Rotolight.
This is one reason I like watch Serge Ramelli and his videos. He does not pimp any model of gear and teaches things that work no matter what brand you have. The community needs more of that and less of the gear whoring. I have learned more from Serge and a few others than I did watch 100 videos from Jason Lanier.
Photographers need alot less ego
I am not sure why but the photography scene seems to be full of complete assholes who do not little but compare how big their @##$ are. They do nothing but put down people’s work. Jason did this with Jared Polin (FroknowsPhoto). If I had to list the biggest jerks I know, at least half of the list would own a professional grade camera. This is not healthy for the photography community at large.
The condition of what is happening with photographer has concerned me for years. It is like a “every man for himself” dog-eat-dog environment. It is a place where you fear to ask a question, lest you are gang up on and beated down. I have seen this happen time and time again. It is not just Jason doing this but he has done it more time than he wants to admit.
Note: I realize many people have different views on Jason Lanier and what he has done with the Sony brand. I believe in free expression but please don’t attack people and be civil. If not, I will use the delete button for comments.